The Real Cost of Starting an Embroidery Business in 2025

From Hobby to Hustle

Embroidery is a profitable niche, but the barrier to entry varies wildly.

The "Etsy Starter" Setup ($800 - $1,500)

You start with a Brother SE600 or PE800. You buy cheap thread and basic software.

• Pros: Low risk. Great for personalized baby items.
• Cons: Extremely slow. You cannot do hats efficiently. You are limited to 4x4 or 5x7 hoops.

The "Garage Pro" Setup ($8,000 - $15,000)

You buy a multi-needle machine (Brother PR series, Ricoma, or Bai). You get professional software (Wilcom/Hatch).

• Pros: 1000 stitches per minute. Auto color changes (set it and walk away). Capable of stitching caps.
• Cons: High upfront cost. Maintenance requires a technician.

Hidden Costs

Don't forget: Stabilizers ($200/yr), Thread Library ($500), Needles, Bobbins, and Marketing.